The right shelf planogram lifts sales by mapping shopper behaviour during the purchase process.
The hair care industry understands the importance of a shelf planogram. Category captains lead the planogram, in partnership with Coles and Woolworths, to increase sales and product performance on the shelf.
Investment is wasted on a non-compliant shelf planogram
Millions of dollars are spent every year on understanding shopper behaviour, keeping up with the latest trends and developing new ways to engage customers. This investment, however, won’t pay off if the shelf is non-compliant on a daily basis.
Our shoppers photographed some shelves from Coles and Woolworths and noticed that seemingly similar stores had diverse shelf planograms. Clustering is real, and will only get smarter as retailers understand shopper data better.
See more shelf planograms in Aglo Community Galleries
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Aglo Community Galleries
Community Galleries is an industry database containing thousands of photos of in-store photos captured in retailers across Australia.
- Australia’s largest repository of store photos
- Crowdsourced & updated daily by shoppers
- Search/Filter by region & store easily
Use the store photos to see how your product is presented.