Aglo’s network of shoppers regularly inspects the aisles of Australian supermarkets to detect new product launches and assess how they have been executed across different stores formats and regions. We have more than a thousand shoppers, and we cover over 3.000 stores across Australia. For this article, we researched the new White Wings Cake in a Cup – Vanilla Choc Chip to assess how it is performing on the shelf.
Brand: White Wings Cake in a Cup - Vanilla Choc Chip
White Wings launched Cake in a Cup in 2016. The new launch promises convenience, flavour and variety. Innovation and new flavours are key to the category growth. In 2018 , Cake in a Cup launched the new Choc Chip flavour. See how Choc Chip is performing on the shelf.
Product & Packaging: White Wings Cake in a Cup - Vanilla Choc Chip
- 91 Stores: Woolworths & Coles
- Period: Jul 6th to Jul 9th
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